Partner Marketing Specialist (France)

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Job Category
Marketing & Communications

Job Details

About Salesforce

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International A&C Partner Marketing Team Description:
The International Partner Marketing team epitomizes Salesforce’s creativity, collaboration, and core values, demonstrated through our relationships with consulting system integrators, agencies, and resellers, while driving high-value marketing strategies with top partners.

Our distributed team brings outstanding perspective and expertise to our roles, and we share a common curiosity and desire to constantly improve our partners’ experience with Salesforce. You’ll join a team that is passionate about driving focused partner marketing programs that win hearts and minds and fuel growth, trust, inspiration, and success for our partners and customers.

Job Summary

The Salesforce International A&C Partner Marketing team drives communications and marketing in support of the Salesforce Partner Ecosystem. Our team is passionate about Partner success and operates with an entrepreneurial attitude in a fast-paced setting. We work with stakeholders globally both within Salesforce as well as with our greater Salesforce ecosystem.

We are searching for a Partner Marketing Specialist to orchestrate the strategy and direction for establishing and coordinating a comprehensive marketing integrated programme in the region, dedicated to supporting Salesforce Consulting in growing their Salesforce practice.

The ideal Partner Marketing Specialist should possess strong critical thinking, excel in partner enablement, and foster collaboration with partners. A solid understanding of marketing principles is essential for effective campaigns, while analytical skills are vital for measuring initiatives’ efficiency. Effective communication, project management abilities, and a results-oriented approach are also crucial for success in this role.

Responsibilities:

• Work with a selected group of consulting partners and/or agencies to help them develop and implement quarterly partner-led demand generation activities to drive growth in revenue from Salesforce solutions in France.
• Act as the primary marketing contact for these partners including regular participation in team calls, in-person/virtual meetings and planning sessions.
• Be responsible for educating partners in the region on Salesforce marketing tools, benefits, and resources available to them.
• Raise purchase orders for co-marketing activities and own the follow-up process.
• Be accountable for the delivery of relevant marketing KPIs
• Drive alignment across different Salesforce marketing teams to advocate for and bring awareness of Consulting Partners for inclusion in Salesforce marketing programs.
• Be a member of the A&C French extended team aligning the partner marketing motions to the regional business strategy

Required Skills & Experience:

• 2+ year experience in marketing with an emphasis in B2B technology campaigns, product, and/or partner marketing.
• Experience with building campaigns
• Demonstrated experience managing through ambiguity and driving results.
• Metrics-driven marketing mind and familiarity with marketing analytics platforms.
• Highly diligent with strong project management and organisational skills.
• Proficiency with digital marketing concepts and best practices.
• Excellent written and verbal communication skills in English and French and the ability to work with multiple teams across the organisation to ensure world class execution
• Experience working with creative teammates, ad agencies, and other vendors.
• Experience using Salesforce is highly desirable.

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