Senior Growth Marketing Manager

 We’re looking for someone with a near-native level in French (C2 level) AND fluent in English (C1 level). If it’s not your case, please don’t apply, as it is a hard requirement (there will be other roles that may be a fit for you in the future!).


 The most exciting parts

• Strong ownership, quick personal growth & huge (positive) impact  Our company’s early stage offers lots of responsibilities and opportunities to learn & grow. As the sole Growth Marketing Manager, you’ll have full ownership of your scope and budget. We also strongly believe in the social impact of Figures – creating transparency & fairness around compensation and reducing market inequalities like the gender pay gap (check out this Sifted article, powered by Figures).
• The ability to use your creativity (for real)  Anything is possible, you’ll be able to test any idea you have.
• Great teammates & work environment  We take our “Why so serious?” value seriously, offer a ton of flexibility, and work a 9-day-fortnight.
• Taking risks means high rewards  Your equity grant will have a big potential financial upside.

About us – Fair pay, the simple way

Created in October 2020 by Virgile & Bastien, Figures is Europe’s leading compensation management platform, helping companies to make fair and efficient salary decisions.

We do that by providing them with reliable up-to-date (real-time) compensation data and the right tooling to manage their compensation process.

As of today, we are a team of 35 people, helping 1000+ companies all over Europe (with France, the UK and Germany being our core markets). We raised €6.8m in September 2022 to accelerate our expansion.

Our goal is now two-fold:

• Cement our position as the main European compensation platform.
• Continue to expand our product to compensation management as a whole.

Your role & responsibilities

At Figures, Marketing is key to achieving our business objectives. You’ll use Growth Marketing techniques (Paid Ads, SEO, website management, Email marketing) to generate a strong Marketing-led pipeline, with a particular focus on Mid-Market and Enterprise companies.

Additionally, you’ll be involved in customer retention and expansion (cross-sell), working closely with the Customer Success and Sales teams.

More specifically, you’ll:

• Own your scope, from strategy to execution, with the support of Mégane (Head of Marketing).
• Analyse our current acquisition, expansion and retention strategies, understand client needs, and translate them into Growth marketing tactics.
• Plan, coordinate, and execute integrated and targeted marketing campaigns:
• Customer Acquisition: working across paid ads, SEO (with agency support) and outbound campaigns.
• Customer Conversion: with a focus on our website’s messaging, pricing, and UX to identify, test and roll out improvements.
• Customer Retention: working with our Customer Success team and PMM to improve customer experience to reduce churn and increase LTV.
• Integrate with CRM and marketing automation tools for effective lead capture and management.
• Monitor, analyse and create reporting on the effectiveness of your campaigns to determine ROI and prioritise resources across channels for future campaign earnings.
• Constantly research and evaluate new channels to identify growth opportunities.

What we look for

• Senior level: 4+ years of experience as a Growth Marketing Manager in multi-channel B2B marketing (e.g. Paid ads, SEO, Email marketing, website management).
• Expertise in Paid ads (e.g. LinkedIn Ads, Google Ads, Display).
• Startup experience: from Seed to Series B – Self-starter/desire to deal with an unstructured environment (with a lot to build); used to a fast-moving and fast-changing environment.
• Great copywriting skills in French and English.
• Data-driven and strong analytical skills: good ability in conducting A/B testing, designing tests, doing marketing reporting and analyzing results.
• Excellent communication and near-native level in French (C2 level). Fluent in English (C1 level).
• Alignment with our values: you have a strong sense of ownership, you are pragmatic & you are at ease to give and receive feedback (while not taking yourself too seriously!).
• You are based in one of the following countries: France, Portugal, Spain, Ireland, UK, Luxembourg, Belgium, Netherlands, Italy, Germany, Austria, Denmark, Norway, Slovenia, Czech Republic, Croatia, Poland, Slovakia, Hungary & Serbia (or willing to relocate).
• You are comfortable working remotely.

Compensation & Perks

You can find all details about our compensation policy here.

• On-market salary. We target the market’s 50th percentile using data from the best benchmark on the market. Here’s the description of our levels.

 For someone at Senior level in France: from €56,500 to €72,000.

It’s base salary, we don’t have any individual bonus in our Marketing team.

 For people who live outside of France, we’ll adjust the compensation based on the local Market data we have or we’ll use our Global Salary Convertor’s cost of labor.

• Above-market equity. We allocate 14% of our company towards employee grants, which is considerably above market practices (the average equity pool size is a bit less than 10%).

 0.26% ownership of the company (at Senior level).

• Company incentive program (profit sharing plan).

 We believe in a collective sharing of Figures’ success. The purpose of this bonus is to associate employees collectively with the results and/or performance of the company.

 The bonus potential is €3,000.

• Above-market benefits & perks.

We’ve been Flexified, so you can trust that we’re a truly flexible workplace. More details here!

1. Generous time off policy. 25 days of annual paid time off + 1 extra day off every fortnight (we apply a “9-day fortnight” schedule: we get Wednesday or Friday off every other week – learn more about it here!).
2. Remote-first company (in Europe) with regular opportunities to meet. 3 offsites per year, remote trips with some of your colleagues, dedicated coworking / “visit the Paris HQ” budget. Everything you need to know about it is documented here!
3. Premium Health Insurance & Pension. Each country has its specificities.
4. €5 Daily Meal Vouchers. It’s a very French thing, everyone will enjoy this benefit!
5. Commuting expenses. For people based in Paris: 100% taken care of by Figures.
6. Sustainable mobility allowance. For people based in Paris: €35 per month if you use one of the eligible transportation to commute to the office.
7. Sports subscription/allowance. Sport is pretty much anchored in Figures’ values, so we made it part of our perks: 40€ / month, or Gymlib subscription in France.
8. Chronic illness leave: to support those who may suffer from chronic illness (such as endometriosis, Crohn’s disease, epilepsy, fibromyalgia, etc.), we give them the flexibility to have an additional monthly leave to be used at their discretion.
9. Maternity & parental leave: our basis is the French market minimum, but if you’re in a country with better ones, we’ll align your perks on it, hoping that someday we’ll all be aligned to German standards. On top of that:

1-month parental leave for the second parent paid at 100% of the salary.

1-month worked part-time (50%) but paid at 100% when returning from maternity leave.

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