Marketing Operations Specialist, Global Marketing

Olink Proteomics is a rapidly growing life science company committed to advancing the understanding of human diseases through proteomics. We are dedicated to innovation, quality, rigor and transparency, providing outstanding solutions and support for human protein biomarker discovery.

The vital role of proteins in understanding human biology has been recognized for many decades, but technological limitations severely restricted the comprehensive investigation of the huge number of proteins that could be important in different biological processes and diseases. With Olink, scientists can now simultaneously measure thousands of human proteins using just a few µL of blood sample, with highly specific, thoroughly validated assays that cover a very wide dynamic range (fg/mL to µg/mL).

In a few years, Olink has grown rapidly from a small, Sweden-based company offering assays for a few hundred proteins, to a NASDAQ-listed organization with a strong global presence, a broad portfolio of flexible protein biomarker solutions and library of high quality, thoroughly validated assays that covers ~3000 proteins.

For more information about Olink, please visit www.olink.com

Position Description

Olink are looking for a full-time marketing operations specialist to work in a fast-paced environment with an inspired and talented team. The Marketing Operations Specialist will work closely with senior marketing managers and marketing analysts with the responsibility to manage the marketing activity calendar.  This responsibility means to ensure effective execution of planned activities by coordinating the distribution of marketing materials across various channels (e.g social media posts, 3^rd party channels etc.).

It is also expected that the owner of this role will, based on marketing analysis data, suggest how to optimize tactics. The marketing operation specialist will also assist in the development, execution and maintenance of marketing automation email campaigns in our marketing automation platform. To be successful in this role you need to be well-versed in the use of various digital marketing channels and automation platforms as well as have strong organizational skills.

Primary Responsibilities

• Serve as the central marketing operations resource for the organization, owning and manging the marketing activity calender
• Provide project management support for marketing campaign activities
• Coordinate cross-functional marketing campaigns, working with teams across the organization to align activities and deliverables
• Develop and implement marketing automation workflows
• Schedule and manage email campaign deliverability and establish re-engagement programs and processes for handling opt outs.
• Support Marketing automation database health – ensure data cleanliness and completeness leveraging tools in Marketo, Salesforce and third-party data providers
• Implement segmentation strategies for targeted verticals and personas

Qualifications/Skills

• Bachelor’s degree in marketing, advertising, communications or a related field
• Ability to read and understand data analysis reports to take appropriate action to optimize marketing tactics
• 2-3 years experience in a marketing operations role
• Extensive user experience and be comfortable using marketing automation technology such as HubSpot, Marketo, Pardot, etc.
• Experience with CRM software (Salesforce, Dynamics, etc.)
• Well-versed in all aspects of digital marketing, including social media, web, search engine optimization, and online advertising
• Strong organizational skills and be able to handle multiple tasks simultaneously

Source ⇲